Speaker bureas continue stealing leads from speakers by running Google ads for their name - without permission. See the latest "foul" by Nashville Speakers Bureau.
Despite the President of the Speaker Bureau Association circulating an article published in Fortune Magazine showing how International Speakers Bureau and others had been stealing speaking leads for Jeff Bezos and other high profile speakers - it continues.
Death of Speaker Bureaus, a watchdog for the professional speaking and motivational speaker business - exposes the latest violation.
Despite the fact that Rick Butts quit professional speaking in the Spring of 2006, Nashville Speakers Bureau is running ads for his name in Google Adwords.
Why?
Well, Rick still gets calls from people who had hired him in the past. He has thousands of books out there - and if someone is looking for a speaker - why not do a "lead trapping" on him and then sell them to someone else?
You make the call.
The speaker bureau business is in trouble financially because they are being squeezed out by the Internet - so they've gotten down and dirty to stay alive.
The Death of Speaker Bureaus is spelled out clearly in the hot new Ebook by the same name.
Read it and see why all businesses need to examine their viability in light of the new trends in "recommendations" vs "sales."
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